Founding Growth Lead
About Quartz
Quartz is reimagining wealth management through personalised intelligence. It's the first wealth platform that truly learns from you, understands your goals, and helps you make confident, informed decisions all in one secure platform. Get the experience of a personal banker that works with you 24/7, at a fraction of the cost.
About the role
We're looking for our first Growth Lead to own go to market and to prove that a software product can win customers who have always been sold to over lunch.
This is a hybrid role in the truest sense: part strategist, part operator, part dealmaker. You'll report directly to the CEO in defining go-to-market strategy and then own execution - briefing journalists, closing partnerships, building referral loops, launching channels from nothing and killing the ones that don't work. What you learn in market shapes the product; what the product can do shapes how we sell it.
This is not a performance marketing optimisation role, and it's not a people management role. It's a 0 to 1 role for someone who is creative, resourceful and comfortable with a blank page. If you need an established playbook and a media budget to be effective, this isn't for you. If you're looking to do meaningful work and you're not driven by a nine to five mentality, you might be just who we're looking for.
What you'll be doing
Your main KPI will be signups and top of funnel and you should be focusing on the highest impact activities to drive that metric. With that in mind here's a few things the role might entail:
- Running press and comms: building relationships with journalists and editors, landing coverage in national, business and wealth press, and turning company milestones into stories worth writing about
- Building partnerships from scratch: identifying, pitching and closing distribution deals with the accountants, property advisers, employers, communities and platforms our customers already trust
- Designing and launching acquisition channels end to end — founder-led and influencer marketing, content, referral and invite mechanics, events, waitlist and community — and being honest about which ones to shut down
- Working alongside product, engineering and design to turn growth insight into product features, and to make the product itself a growth engine
What you'll need
- 0 to 1 launch experience you can point to and say "I did that"
- Genuinely full-stack: you can write the copy, build the landing page, pull the numbers and run the meeting and you're comfortable with modern tooling, automation, and ideally prompting / building with LLMs
- You have a self-starter mentality - you can define the problem, not just solve it - and you have a strong grasp of data on problem definition and solution
- Ability to think from first principles rather than defaulting to how things were done at your previous company
- Fluency in English
Nice to have
- Exposure to fintech, wealth management, private banking or another regulated consumer category and an understanding of what you can and can't say in financial promotions
- A track record of landing earned media without an agency doing it for you with a strong network across UK media
- Evidence of closing partnerships or BD deals yourself, from cold outreach to signed agreement